About

Most of my work has lived somewhere between product, operations, and teaching. I tend to be drawn to systems that are useful in practice, not just elegant in theory.

The thread through all of it is pretty consistent: make the work clearer, make the tooling lighter, and stay close to the people actually doing the job.

Timeline

2024 present

Zapier

Product

I’m now working on product inside Zapier, still focused on the seam between automation, infrastructure, and how people actually get work done.

The throughline from earlier projects remains intact: simplify the path from problem to action, and make the tooling clear enough that people can stay focused on the real work in front of them.

2021 2024

NoCodeOps / Switchboard

Co-founder and CTO

We built workflow infrastructure for operators using tools like Airtable, Zapier, and Make, with community and customer discovery at the center.

That chapter deepened my conviction that the best software often comes from getting painfully close to the actual work. We spent a lot of time talking to operators before deciding what product should exist at all.

2020 2022

HelpKitchen

Co-founder

We built a lightweight infrastructure layer that helped connect people experiencing food insecurity with partner restaurants during the pandemic.

HelpKitchen was a strong reminder that good product work starts with constraints. We used no-code tools, SMS, Airtable, and lightweight automation to get a dignified service into the world quickly, then iterated as demand grew.

2019 2019

Coursera and United States Department of Defense

Teaching and AI ethics

I spent a year teaching software design and AI ethics in settings that demanded practical thinking, not abstract hand-waving.

I became even more interested in how people learn complicated systems when the stakes are real. Teaching sharpened my instincts around explanation, tradeoffs, and making unfamiliar tools feel usable.

2015 2018

Code-Free Startup

Founder

I built and sold a learning platform around the no-code movement before the category was mainstream.

The work centered on helping non-technical founders go from ideas to working products. More than anything, it taught me that leverage often comes from designing the right system, not from adding more complexity to the process.

2011 2014

Capsite, The New York Times, Contactually

Early operator and writer

I started out close to the commercial and editorial edge of the internet, learning how products are positioned, sold, and explained.

Those years gave me a lasting respect for clarity. I was around software, media, and go-to-market work at the same time, which made it hard to separate product thinking from storytelling. That overlap still shapes how I build.

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